Arturia 1973-Pre (Software Download)

The iconic vintage sound of the world’s best studios, perfectly recreated for the modern producer. The subtle nuance and tonal flavor added by a vintage preamp can have an amazing overall effect on the music you create. For years, top producers have coveted the sound of the venerable 1073 preamp. Now, through the power of Arturia’s advanced TAE modeling, you too can have a taste of that harmonically rich, classic tone in your DAW.

Devised by visionary electronics engineer and pro audio legend Rupert Neve, the preamp became a staple of the world’s top studios, and added its unique tonal flavor to countless hits. It was a revolution in 1970, pioneering the use of reliable high-efficiency transistors to replace the temperamental vacuum tube technology of the time. The sound of the preamp became an instant hit with record producers, sound engineers and artists the world over, cementing its place in music history. Continuing that revolution, using their exclusive TAE technology, Arturia have recreated this phenomenal piece of music production history. Capturing and recreating its distinct musical color, its pleasing analog distortion, and its sweet-sounding tone controls, you’ll be able to start your virtual signal chain with one of the best sounding pres ever created.

Analog sound in the digital world
Thanks to today’s technology, preamps are very neutral and transparent in the way they amplify the audio signal. In the past, preamps tended to subtly distort the sound, imparting a tonal character to the audio they processed; a sort of "sonic fingerprint" that music producers would become familiar with, and start to use in creative ways. This is what people usually refer to when they talk about "the sound" of a mixing console. Running a session on a mixing console that used the 1073 preamps, for example, would give the whole track a harmonically exciting feel. Now, you can enjoy the best of both worlds. You can use the preamps on your audio interface to get your signals to a usable level, and use Arturia’s software preamps to impart that iconic tone to your tracks.

Cracking the code
Arturia built their award-winning reputation on accurately modeling classic synthesizers and keyboards. Now, they extend this expertise to bringing legendary, rare and unattainable pro audio hardware to every modern music creator.

Hear it for yourself
Without going into too much detail on how the Pre 1973 shapes your sound, you’ll find that its unique tonal flavor, its powerful equalizer and its pleasing harmonically rich distortion will give you a solid, time-tested foundation on which to build your tracks. When each channel of audio is given the Pre 1973 top-studio shine, mixing becomes a breeze, and your music will take on a vital, iconic character.